Kellogg on Branding: The Marketing Faculty of The Kellogg School of Management Kellogg on Branding: The Marketing Faculty of The Kellogg School of Management Description The Foreword by renowned marketing guru Philip Kotler sets the stage for a comprehensive review
Introduction to Finance: Markets, Investments, and Financial Management Introduction to Finance: Markets, Investments, and Financial Management Description Business managers will gain a basic understanding of the complex world of finance with this engaging book. It presents a balanced survey of
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Community Banking Strategies: Steady Growth, Safe Portfolio Management, and Lasting Client Relationships (Bloomberg Financial) Community Banking Strategies: Steady Growth, Safe Portfolio Management, and Lasting Client Relationships (Bloomberg Financial) Description A guide for community banks to rebuild and strengthen their business
Buffett Beyond Value: Why Warren Buffett Looks to Growth and Management When Investing Buffett Beyond Value: Why Warren Buffett Looks to Growth and Management When Investing Description A detailed look at how Warren Buffett really invests In this engaging new
Risk Management in Banking Risk Management in Banking Description Never before has risk management been so important. Now in its third edition, this seminal work by Joël Bessis has been comprehensively revised and updated to take into account the changing
Marketing Management (13th Edition) Product Details: Hardcover: 816 pages Publisher: Prentice Hall; 13 edition (March 6, 2009) Language: English, ISBN-10: 0136009980, ISBN-13: 978-0136009986 Product Dimensions: 11 x 8.8 x 1.3 inches, Shipping Weight: 4.6 pounds (View shipping rates and policies),
Commercial Banking: The Management of Risk Commercial Banking: The Management of Risk Description From the growth of electronic banking, to the rapid rise in overseas operations, to deregulation and recent laws, Gup and Kolari’s Commercial Banking: The Management of Risk,
Economics, Organization and Management Economics, Organization and Management Description A systematic treatment of the economics of the modern firm, this book draws on the insights of a variety of areas in modern economics and other disciplines, but presents a coherent,
Beyond Greed and Fear: Understanding Behavioral Finance and the Psychology of Investing (Financial Management Association Survey and Synthesis) Beyond Greed and Fear: Understanding Behavioral Finance and the Psychology of Investing (Financial Management Association Survey and Synthesis) Description Even the best
